Cubase LE4 Won't launch

Bought a DigiTech RP355 and I’m ready to start recording guitar. I successfully installed eLicenser and the software, registered and activated and can see my product is active, however when I try to launch Cubase it doesn’t run it just gives me the option to Register or Cancel. What am I doing wrong? I’ve searched the forum and don’t see a thread that helps, anyone have any ideas?