SynthMaster sounds as MIDI

Why not Steinberg partner up with SynthMaster to sell SynthMaster sound libraries as IAPs on a profit-sharing basis? This way, Cubasis users get SynthMaster sounds inside Cubasis (as Micrologue) - fully tweakable and recordable as MIDI. Since Apple acquired Camel Audio, it is only natural for Steinberg to acquire/partner with SynthMaster and include the sounds in Cubase and Cubasis.