Hey Steinberg, I’ll start by saying that I personally think that Cubase is one of, if not the best DAW out there
I’ve used it for years and always recommended it to friends, or other musicians starting out, but I’m struggling to these days as it simply hasn’t moved with the times.
There are a few areas that really let it down and I’m seeing numerous people switch to, or opt to buy other competitor products in a number of cases for things Steinberg could easily change, such as:
- Sidechain support - this isn’t some elaborate feature, it’s been around for decades and should be included in all versions, like Ableton does, even in their most basic version. Even Reaper for $60US has it…! It’s almost like not including panning in basic versions…
- Licences - these days, a LOT of artists will have a laptop and studio computer. For example when travelling I can still create some tracks, or record onsite using my laptop and then when I’m back I use my desktop. Out of the thousands of dollars of plugins and virtual instruments I’ve bought, they almost all allow me two activations (at least), apart from the Cubase! In these situations, I’m recommending people use Ableton, or Reaper. I’m aware that Cubase can be installed on multiple computers and then used by inserting the USB dongle, which brings me to my third point
- USB Dongles for Artist/Pro… USB dongles, when we’re just over a week away from 2020!!! This almost takes us back to dialup days… Some of the obvious limitations, are losing the USB key when travelling, damaging the USB port by having it hanging out, damaging the key itself, reducing the available ports without a hub, USB key failure… ILok for example secures the software, but I can manage activations through that with no hardware key required
I’d love to keep using Cubase and recommending it and so this is just constructive criticism, because I’m seeing droves move straight to Ableton for their first DAW for example, for some reasons such as sidechain that could be easily fixed. The more people that move to competitor products, the more it makes it impossible to open, or share projects for collaborations which then makes other people leave.
If you read posts in both pro and consumer audio forums, you’ll see these points are hurting sales for you guys.
Hopefully 2020 is the year for change… make Cubase great again!